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Senior Marketing Executive : Stanstead Abbotts, Hertfordshire

Senior Marketing Executive - Stanstead Abbotts, Hertfordshire

Salary: £25,000 - £30,000 p.a.

The Company

Our client is an international research organisation and the focal point for financial risk professionals to advance through renowned thought-leadership, knowledge sharing, unparalleled networking, industry solutions and lead generation.

The Role

Client is looking for Senior Marketing Executive who would like to join young and dynamic sales team.

Your main responsibilities will be building and executing marketing campaigns to acquire delegates through a combination of integrated, digital and traditional techniques.

Role Responsibilities:

? Effectively communicate internally and externally with key stakeholders including colleagues, conference speakers, conference sponsors, media partners, and suppliers.
? Planning and executing email campaigns
? Acquire and build relationships with relevant media partners
? Assist in content marketing strategy, working with industry thought leaders to deliver articles, whitepapers and interviews
? Assist in website development and maintenance.

Ensuring each event website is optimised for SEO and its target audience, and kept up to date.
? Creation of marketing materials and literature
? Work with sponsors to deliver customer service and targeted pre-event marketing campaigns
? Analysing and measuring marketing effectiveness
? Using social media channels to support the event and content marketing campaigns

Essential Skills & Requirements:

? Must have Marketing knowledge and experience
? Degree or CIM qualifications would be an advantage
? Experience in the events and/or B2B industry would be an advantage
? Excellent verbal and written communication skills
? Excellent organizational skills
? Ability to prioritize a busy workload
? Analytical and creative
? An eager learner who will grasp both internal and external systems quickly

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